With the continuous development of theglobal construction industry, especially in China, a rapidlydeveloping country, the importance of the building materialsindustry has become increasingly significant. The 2025 ChinaShanghai International Building Materials Exhibition (2025 China(Shanghai) Hotel Engineering Building Materials Exhibition) willbecome a grand event in this industry, attracting many leadingbrands and professionals from home and abroad to participate. Theexhibition hosted by Shanghai Bohua International Exhibition Co.,Ltd. is bound to have a profound impact on the construction andbuilding materials industry. Below, we will delve into this grandevent from multiple perspectives.

1、 Exhibition Background

Shanghai, as the economic and culturalcenter of China and even Asia, has always played an important rolein the field of architecture. The establishment of the ChinaShanghai International Building Materials Exhibition in 2025 meetsthe demand for high- building materials and modernarchitectural design both domestically and internationally. Theexhibition will gather top companies from around the world,showcasing the latest building technologies, innovative materials,and cutting-edge design concepts, providing attendees with richindustry information and business opportunities.

2、 Exhibition Highlights

International perspective: Theexhibition will invite globally renowned building materialssuppliers and architects to showcase the latest products andtechnologies, promoting exchanges and cooperation between theChinese and foreign building materials industries.

Technological Innovation: Numerousexhibitors will showcase the latest intelligent buildingtechnologies and environmentally friendly materials, promoting thedevelopment of the construction industry towards a green andintelligent direction.

Industry Forum: During the exhibition,multiple high-end forums will be held, inviting industry expertsand scholars to share their insights, discuss industry trends andchallenges.

Rich exhibits: The exhibition contentincludes building materials, indoor and outdoor decorationmaterials, construction machinery and e, etc., coveringrelated products of the entire construction industry.

3、 Target audience

The target audience of this exhibitionmainly includes architects, engineering contractors, buildingmaterials suppliers, real estate developers, and relevantgovernment departments. Through the exhibition, participants candirectly access the latest products and technologies in theindustry, expand their business circle, and explore futurecooperation opportunities. Especially for designers, at thisexhibition, they can not only find inspiration, but also obtain thelatest market trends, thereby enhancing their professionallevel.

4、 Market analysis

In recent years, China's constructionindustry has experienced rapid growth, especially under thepromotion of national policies such as the the Belt and Road, theconstruction market has shown broad prospects for development. Butmarket competition is becoming increasingly fierce, and companiesnot only need to enhance their core competitiveness, but also keepup with the latest trends in the industry. The 2025 China ShanghaiInternational Building Materials Exhibition was born in thiscontext, providing a platform for enterprises to showcasethemselves, exchange and cooperate.

5、 Value of Participation

Enterprises and individualsparticipating in this exhibition will receive a series of valuablerewards:

Brand exposure: Through exhibitions,participating brands can enhance their market awareness andreputation, attracting more potential customers.

Market Insights: Interact with topexperts in the industry to obtain the latest market trends andinnovative information.

Global Network: Establish connectionswith industry colleagues from around the world and exploreinternational markets.

Resource integration: Discussions andexchanges during the exhibition to facilitate cooperationopportunities and achieve optimized resource allocation.

6、 The Charm of Shanghai

Shanghai is a metropolis with a strongcultural heritage and modern atmosphere. As the economic center ofChina, it gathers talents and resources from all over the world.The holding of the exhibition not only provides a platform forcommunication in the construction and building materials industry,but also provides an opportunity for attendees to personallyexperience the unique urban charm of Shanghai. During theexhibition, attendees can enjoy Shanghai's cuisine, experience theinternational lifestyle here, and also visit Shanghai's famoushistorical sites to enhance the fun of business travel.

7、 Ticket purchase and exhibitioninformation

For companies and individuals who wishto participate in this industry event, booking booths andpurchasing tickets as early as possible would be a wise choice. Thescale and influence of the exhibition will attract a large numberof industry participants, and specific early bird discounts willalso bring benefits to early ticket buyers. Follow the officialwebsite of Shanghai Bohua International Exhibition Co., Ltd. tolearn about the latest exhibition information, speakers, and eventarrangements, which will be an important step towards yoursuccessful participation and attendance.

8、 Summary

The 2025 China Shanghai InternationalBuilding Materials Exhibition (2025 China (Shanghai) HotelEngineering Building Materials Exhibition) will undoubtedly becomea feast for the construction industry. Through this exhibition,participants will be able to gain a deeper understanding ofindustry trends, showcase their corporate strength, expand marketchannels, and add momentum to the healthy development of the entireconstruction industry. A unique opportunity not to be missed, welook forward to meeting you at the exhibition to explore the futureof the construction industry together.

隨著全球建筑行業(yè)的不斷發(fā)展，尤其是在中國(guó)這個(gè)經(jīng)濟(jì)迅速發(fā)展的國(guó)度，建筑建材行業(yè)的重要性愈發(fā)顯著。2025年中國(guó)·上海國(guó)際建筑建材展（2025中國(guó)（上海）酒店工程建筑建材展覽會(huì)）將成為這一行業(yè)的盛會(huì)，吸引國(guó)內(nèi)外眾多的品牌和人士參與。由上海博華國(guó)際展覽有限公司主辦的此次展覽會(huì)，必將對(duì)建筑建材行業(yè)產(chǎn)生深遠(yuǎn)影響，下面將從多個(gè)方面對(duì)這一盛會(huì)進(jìn)行深入探討。

一、展會(huì)背景

上海作為中國(guó)乃至亞洲的經(jīng)濟(jì)和文化中心，始終在建筑領(lǐng)域發(fā)揮著重要作用。2025年中國(guó)·上海國(guó)際建筑建材展的設(shè)立，契合了國(guó)內(nèi)外對(duì)于高質(zhì)量建筑材料和現(xiàn)代建筑設(shè)計(jì)的需求。展會(huì)將匯聚來(lái)自世界各地的企業(yè)，展示新的建筑技術(shù)、創(chuàng)新材料以及前沿設(shè)計(jì)理念，為與會(huì)觀眾提供豐富的行業(yè)信息與商業(yè)機(jī)會(huì)。

二、展會(huì)亮點(diǎn)

三、目標(biāo)觀眾

本次展會(huì)的目標(biāo)觀眾主要包括建筑設(shè)計(jì)師、工程承包商、建材供應(yīng)商、房地產(chǎn)開發(fā)商以及zhengfu相關(guān)部門等。通過(guò)展會(huì)，參與者能夠直接接觸到業(yè)界新的產(chǎn)品和技術(shù)，擴(kuò)大商圈，并探討未來(lái)的合作機(jī)會(huì)。尤其是設(shè)計(jì)師，在此展會(huì)上不僅可以找到靈感，還能獲取新的市場(chǎng)趨勢(shì)，從而提升自身的水平。

四、市場(chǎng)分析

近年來(lái)，中國(guó)建筑行業(yè)經(jīng)歷了快速的增長(zhǎng)，尤其是在一帶一路等國(guó)家政策的推動(dòng)下，建筑市場(chǎng)顯現(xiàn)出廣闊的發(fā)展前景。但市場(chǎng)競(jìng)爭(zhēng)也日益激烈，企業(yè)不僅需要提升自身的核心競(jìng)爭(zhēng)力，還要緊跟行業(yè)的新潮流。2025中國(guó)·上海國(guó)際建筑建材展正是在這樣的背景下應(yīng)運(yùn)而生，為企業(yè)提供了展示自己、交流合作的平臺(tái)。

五、參與價(jià)值

參與本次展會(huì)的企業(yè)與個(gè)人，將獲得一系列有價(jià)值的回報(bào)：

六、上海的魅力

上海是一座擁有濃厚文化底蘊(yùn)與現(xiàn)代化氣息的大都市。作為中國(guó)的經(jīng)濟(jì)中心，這里匯聚了來(lái)自世界各地的人才和資源。展會(huì)的舉辦不僅為建筑建材行業(yè)提供了交流的平臺(tái)，也為與會(huì)嘉賓親身體驗(yàn)上海獨(dú)特的城市魅力提供了機(jī)會(huì)。在展會(huì)期間，與會(huì)人員可以享受上海的美食，感受這里的國(guó)際化生活方式，也可以游覽上海的名勝古跡，提升商務(wù)旅行的樂(lè)趣。

七、購(gòu)票及參展信息

對(duì)于希望參與這一行業(yè)盛會(huì)的企業(yè)和個(gè)人，盡早預(yù)定展位和購(gòu)票將會(huì)是一個(gè)明智的選擇。展會(huì)的規(guī)模和影響力將吸引大量的行業(yè)參與者，特定的早鳥優(yōu)惠也將為提前訂票者帶來(lái)實(shí)惠。關(guān)注上海博華國(guó)際展覽有限公司的guanfangwangzhan，了解新的展會(huì)信息、演講嘉賓和活動(dòng)安排，將會(huì)是您成功參展和參會(huì)的重要步驟。

八、總結(jié)

2025年中國(guó)·上海國(guó)際建筑建材展（2025中國(guó)（上海）酒店工程建筑建材展覽會(huì)）無(wú)疑將成為建筑行業(yè)的一場(chǎng)盛宴。通過(guò)本次展會(huì)，參與者將能夠深入了解行業(yè)新動(dòng)態(tài)，展示企業(yè)實(shí)力，拓展市場(chǎng)渠道，也為整個(gè)建筑行業(yè)的健康發(fā)展增添動(dòng)力。不容錯(cuò)過(guò)的獨(dú)特機(jī)會(huì)，期待在展會(huì)上與您相聚，共同探討建筑行業(yè)的未來(lái)。

———————————  邀  請(qǐng) 函  ———————————

隨著中國(guó)經(jīng)濟(jì)發(fā)展與生活水平的提高，體驗(yàn)經(jīng)濟(jì)，消費(fèi)升級(jí)大潮涌動(dòng)，新的酒店與商業(yè)空間正在呼之欲出：2018旅游市場(chǎng)高速增長(zhǎng)，國(guó)內(nèi)旅游人數(shù)5億人次，比上年同期增長(zhǎng)12.8%；全年實(shí)現(xiàn)旅游總收入5.40萬(wàn)億元，增長(zhǎng)15.1%。趁此東風(fēng)酒店住宿業(yè)蓬勃發(fā)展。

展會(huì)立足酒店與商業(yè)空間建設(shè)運(yùn)營(yíng)新市場(chǎng)，展品涵蓋建筑裝飾、工程設(shè)計(jì)、室內(nèi)設(shè)計(jì)、照明智能、康體健身、酒店家具、酒店用品等各類產(chǎn)品，成為地產(chǎn)商、酒店管理公司、設(shè)計(jì)師、建筑師設(shè)計(jì)選材的一站式caigou平臺(tái)。

同期舉辦上海建筑與室內(nèi)設(shè)計(jì)周，打造繽紛多彩的現(xiàn)場(chǎng)活動(dòng)，通過(guò)系列論壇、地產(chǎn)建筑節(jié)、酒店樣板房品鑒、設(shè)計(jì)特展、光之韻·匠之心照明系列活動(dòng)、晚宴等系列活動(dòng)，營(yíng)造以Hotel+為核心的完善跨界生態(tài)圈，打通商業(yè)空間caigou產(chǎn)業(yè)鏈，為材料商們提供與caigou商全方位溝通和交流的機(jī)會(huì)。

2025上海國(guó)際酒店工程設(shè)計(jì)與用品博覽會(huì)

2025第三十三屆中國(guó)國(guó)際建筑裝飾展覽會(huì)

展會(huì)時(shí)間：2025年3月31日-4月3日

展會(huì)地點(diǎn)：上海新國(guó)際博覽中心

批準(zhǔn)單位

中華人民共和國(guó)商務(wù)部

主辦單位

中國(guó)旅游飯店業(yè)協(xié)會(huì)

中國(guó)百貨商業(yè)協(xié)會(huì)

中國(guó)照明電器協(xié)會(huì)

上海博華國(guó)際展覽有限公司

建筑裝飾  酒店與商業(yè)空間  建筑與運(yùn)營(yíng)一站式caigou平臺(tái)

一、展會(huì)概況

2025第三十三屆上海國(guó)際建筑裝飾展覽會(huì)暨2025上海國(guó)際酒店工程設(shè)計(jì)與用品博覽會(huì)由中國(guó)建筑文化中心、上海博華國(guó)際展覽有限公司共同舉辦，是國(guó)內(nèi)針對(duì)酒店及商業(yè)空間工程項(xiàng)目的設(shè)計(jì)與選材盛會(huì)！

本屆展會(huì)集中展示建筑裝飾、工程設(shè)計(jì)、室內(nèi)設(shè)計(jì)、智能照明領(lǐng)域的新產(chǎn)品、新技術(shù)和新服務(wù)。展會(huì)本文特點(diǎn)是以買家為導(dǎo)向，目標(biāo)觀眾集中為各類商業(yè)空間（酒店、商場(chǎng)、餐廳、會(huì)所、寫字樓等）的業(yè)主、酒店管理公司、地產(chǎn)開發(fā)商、建筑師、設(shè)計(jì)師、工裝公司等，為他們提供設(shè)計(jì)、建造、裝飾的一站式caigou平臺(tái)，為廣大材料供應(yīng)商提供開拓酒店及商業(yè)空間市場(chǎng)的渠道！

二、觀眾組織

大會(huì)組委會(huì)將傳承酒店行業(yè)豐富的買家資源，并進(jìn)一步整合和擴(kuò)充商業(yè)空間開發(fā)商、業(yè)主方、設(shè)計(jì)師等產(chǎn)業(yè)鏈各環(huán)節(jié)資源。（上屆回顧）

酒店管理集團(tuán)；星級(jí)酒店、旅館、度假村、餐飲店、會(huì)所、娛樂(lè)場(chǎng)所、商場(chǎng)、零售店等商業(yè)空間業(yè)主方；進(jìn)出口商、經(jīng)銷商/代理商、生產(chǎn)商；建筑師；室內(nèi)設(shè)計(jì)師；房地產(chǎn)開發(fā)商；裝潢公司，工程承包商；物業(yè)管理；建材商場(chǎng)等

優(yōu)質(zhì)買家一覽

酒店管理公司：喜達(dá)屋、希爾頓、洲際、世茂、錦江、溫德姆、開元、金陵、雅高、四季、萬(wàn)豪、首旅、凱悅、NH、華住、尚客優(yōu)、東呈等

地產(chǎn)開發(fā)商：萬(wàn)達(dá)、招商、新鴻基、中糧、華潤(rùn)、凱德、瑞安、新世界、綠地、萬(wàn)科、朗詩(shī)、綠城、保利、碧桂園、中海、復(fù)地、SOHO等

設(shè)計(jì)公司：現(xiàn)代院、華東院、同濟(jì)院、HBA、貝諾、Gensler、Foster+Partners、凱里森、威爾遜、金螳螂、Hassel、鄭仕樑、CCD，伍茲貝格等

市場(chǎng)宣傳渠道

整合UBM集團(tuán)多年積累的龐大數(shù)據(jù)庫(kù)和全球推廣網(wǎng)絡(luò)；

全球大新聞發(fā)稿機(jī)構(gòu)美通社發(fā)布展會(huì)信息和動(dòng)態(tài)；

120,000電子郵件推送、90,000直郵投遞、80,000短信發(fā)送、

40,000搜索引擎點(diǎn)擊，15,000微信平臺(tái)粉絲、200家國(guó)內(nèi)外大眾和行業(yè)媒體……

定向邀請(qǐng)渠道

通過(guò)中國(guó)建筑文化中心、中國(guó)旅游飯店業(yè)協(xié)會(huì)、中國(guó)百貨商業(yè)協(xié)會(huì)、中國(guó)地產(chǎn)建筑師聯(lián)盟、中國(guó)香港商會(huì)、各地設(shè)計(jì)師協(xié)會(huì)等實(shí)力組織及具有行業(yè)號(hào)召力的媒體，如美國(guó)ID室內(nèi)設(shè)計(jì)，酒店職業(yè)經(jīng)理人、設(shè)計(jì)家等定向邀請(qǐng)酒店管理集團(tuán)、百貨/購(gòu)物中心業(yè)主、商業(yè)地產(chǎn)開發(fā)商、建筑工程公司、室內(nèi)設(shè)計(jì)師等眾多優(yōu)質(zhì)買家。

海外觀眾組織

利用UBM全球代理網(wǎng)絡(luò)及同類型展會(huì)廣泛在海外進(jìn)行推廣，加大海外媒體投放及合作，組織海外買家caigou團(tuán)，充分提升展會(huì)的國(guó)際化程度。

三、展會(huì)看點(diǎn)

（1）樣板房現(xiàn)場(chǎng)體驗(yàn)

? 20+套酒店創(chuàng)新品牌實(shí)景還原

? 40+個(gè)材料品牌創(chuàng)意展示

? 30，000+名業(yè)主方、酒店管理方與設(shè)計(jì)師現(xiàn)場(chǎng)觀摩

（2）系列論壇重點(diǎn)推薦

? 50+場(chǎng)行業(yè)高峰論壇及沙龍熱門話題全覆蓋

? 9000+位酒店管理者、地產(chǎn)開發(fā)商、設(shè)計(jì)師到場(chǎng)聆聽

? 500+位行業(yè)及設(shè)計(jì)大咖傾情分享

◆ 2100+家參展企業(yè)                    ◆ 106個(gè)國(guó)家和地區(qū)

◆ 200000平方米展出面積               ◆ 20+套酒店及商業(yè)空間樣板房

◆ 138398名海內(nèi)外觀眾             ◆ 50+場(chǎng)論壇

四、展品內(nèi)容

衛(wèi)浴及整體解決方案、整體浴室、智能馬桶、浴室柜、淋浴房、智能浴鏡、花灑、地漏五金、臺(tái)面系統(tǒng)、 spa等；

陶瓷、地板、地毯、地坪、石材、馬賽克、戶外家具、集裝箱、房車、遮陽(yáng)、地材設(shè)計(jì)及戶外設(shè)計(jì)等；

墻面裝飾及整體家居、建筑裝飾、室內(nèi)室外裝飾、裝飾板材、墻紙、墻布及裝飾畫、裝飾玻璃及亞克力涂料、整體家居及家具、裝飾五金、設(shè)計(jì)公司等；

工程設(shè)計(jì)、裝配式內(nèi)裝、集成吊頂系統(tǒng)；新風(fēng)凈化及空氣治理、暖通設(shè)備、熱水及熱泵管道設(shè)備 ；門窗及自動(dòng)門；康體休閑、健身器材、康體 、親子游樂(lè)、泳池設(shè)備等；

照明燈飾及智能控制系統(tǒng)：建筑照明、景觀照明、酒店及商業(yè)照明、裝飾燈、智能控制系統(tǒng)、酒店工程照明、智能電氣、燈光設(shè)計(jì)公司等；

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